work
experience
april 2021-
present
CONTENT CREATOR
coastal social marketing, ocean city, maryland
• manage seven social media accounts
• generate creative + timely postings across multiple digital platforms
• produce brand photography + videography for clients
sept 2017-
july 2021
DIRECTOR OF MARKETING
jailbreak brewing company, laurel, maryland
• led social media + other digital + traditional marketing efforts
• brewery photographer/videographer
• developed + promoted Taproom + off-site events, including beer releases, ticketed functions, + large-scale festivals
• general marketing responsibilities, including website maintenance, in-house graphic design, online correspondence, fostering of company culture, and project management of Taproom, Kitchen, and Production teams
• coordinated fundraising initiatives, in-house beer education + general communications, brand management, + merchandise
• launched socials for the brewery's side project, Implexum, in late 2021
april 2014-
sept 2017
SOCIAL + STYLE EDITOR
what's up? media, annapolis, maryland
• produced print + digital content, including features, Q&As, profiles, and style editorials
• managed fashion photoshoots, from concept planning + coordination to on-site direction + editorial copy
• created community engagement team (Beauty Buzz) and developed network of PR contacts to establish an unfiltered, trustworthy product review section
• maintained year-round regional social + philanthropic events calendar
may 2008
UNIVERSITY OF MARYLAND-COLLEGE PARK
BA broadcast journalism
psychology minor
Facebook • Instagram • Twitter • Pinterest
Constant Contact • Mailchimp • Wordpress • Buffer
Planoly • Final Cut • Google Ads • TTB Compliance
Adobe Creative Suite (Photoshop, Illustrator, + InDesign)